Communications
Communication is the act of engaging with other people, including people outside of your own organization and team. It’s a part of every role in nonprofit work, even if you don’t think of yourself as a “comms” person.
To create change, you need to listen to other people to understand their needs and priorities and perspectives. Then you need to deliver the right information to the right people. That’s communications.
The Organizer explores communications topics like public advocacy, technology tools, and ways to navigate the internal conversations that help to ensure you work remains relevant and just.
Digital marketing for nonprofits: a guide
Study your engagement and adjust your strategy until you find what works best for your audience.
Storytelling is easier with the Story Spine
Use the Pixar formula to paint a memorable picture of your work.
Communications infrastructure lets you reach people fast
Set up your communications infrastructure in advance so you can quickly and easily deliver an important message to the right group of people.
Search Engine Optimization means writing for robots
If you want your work to be seen online, you have to know how to do Search Engine Optimization (SEO).
Writing to change the world
Writing is part of every aspect of nonprofit work, from leadership to planning to fundraising to advocacy to service.
Your message has to be received to be heard
To make sure your message is being heard, give yourself time for outreach on every single project.
How small nonprofits can do social media
Social media doesn’t have to be a headache at a small nonprofit, if you stick to a simple plan and a realistic schedule.
Analytics, friendships, and your nonprofit website
If you want to connect with the people using your nonprofit website, be curious. Watch who comes and what they care about.
Explain yourself easily with boilerplate language
It shouldn’t be hard to explain what you do in a way that is inspiring and consistent.